Evidence.
Not promises.
A selection of projects from the past few years — with numbers, timelines, and the voices of the clients involved.
Every case a dossier of its own.
Filter by service area. Click a case for the full study with approach, data, and reflection.
From outdated site to digital business card.
The last relaunch was in 2014. Mobile not optimized, no top-10 keyword rankings, no careers section. In 11 weeks: a headless WordPress build with a custom theme, a clean SEO structure, and a careers section that is now the primary application channel.
4 → 5.2 / mo
71% → 27%
Q1 → Q2 2024
A brand that sounds like her.
Personal-brand site with a sharp focus on bookings — photo series, service packages, integrated calendar.
A product that needs explaining, made simple.
A complex B2B portfolio translated into a clear product architecture. SEO pillar pages targeting every relevant industry keyword.
Nobody waits for a callback anymore.
A new website with built-in online booking, plus a Voice Agent on the phone line. No more missed calls — not even mid-blow-dry.
Brand, storefront, story — in a single identity.
A complete digital identity with an editorial site, lookbooks, and shop integration. Reduction as the design principle.
A city event, ready to run.
An event site with exhibitor management, program builder, and live updates. A pilot year — now a fixture on the city calendar.
Build trust without empty phrases.
A coaching site with a clear method-explainer funnel and integrated booking for free intro calls.
See the difference. Literally.
Drag the slider. On the left, the site at the start — on the right, the one live today.
SEO · Top-10: 0 keywords
Applications · 4 / month
SEO · Top-10: 14 keywords
Applications · 5.2 / month
„The website is holding us back."
A mechanical engineering SMB, 50–100 staff, full order books. The problem: no applications, no SEO visibility, no careers section. The broken pieces got mirrored back — and a clear path forward was built.
The aggregate numbers.
What Cogswell projects deliver on average — measured across 100+ completed engagements since 2017.
avg. = average across all projects · Efficiency gain = (output after − output before) / output before · Referral rate = Net Promoter Score measured 90 days after go-live
Voices from real projects.
In the first six months we got more qualified inquiries through the site than in the three years before. And the team can update content themselves now — that mattered a lot.
What sold us: Cogswell didn't just deliver what was ordered — they asked, they looked closely, and sometimes they pushed back. That is exactly what made the project work.
Within four months the Voice Agent dropped complaints about reachability to zero. And I can finally focus on the haircut instead of the phone.
Your project could be the
next one featured here.
To protect quality, only a limited number of new projects are taken on each quarter. A 30-minute free intro call costs nothing.